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Hometrack launches new platform to serve independent housebuilders

On 14 March, 2017
  • Online dashboard to provide SME developers with market intelligence to rival largest housebuilders.
  • Macroeconomic uncertainty increasing demand for independent, localised insight.

Hometrack launches an online platform for developers - providing independent, granular market insight for all development sites.

Hometrack has announced the launch of a new platform that will provide small and medium-sized housebuilders with intelligence on their local housing markets.

The online dashboard has been created in response to growing demand from property developers of all sizes for independent, granular market insight to help support growth.

Hometrack for Housebuilders will help guide businesses in making important purchasing decisions by delivering hyper-local analysis into the region in which they operate. The online dashboard will provide housebuilders with a detailed breakdown of local house prices and enable them to identify areas where pricing levels are most likely to overheat or, conversely, locations where house price growth is accelerating.

The residential development industry is underpinned by the land market and therefore Hometrack believes housebuilders of all sizes should have a more accurate, data-driven view of all the key housing metrics in their region. By benchmarking the performance of local markets surrounding the housebuilders’ sales outlet, Hometrack for Housebuilders will help key decision makers effectively minimise risks while growing output volumes.

Alex Rose, Managing Director of Data Analytics at Hometrack, said: “The launch of Hometrack for Housebuilders is designed to support the smaller players in particular by giving them the tools and ultimately the confidence to continue investing. With ongoing economic uncertainty, small and medium-sized housebuilders can benefit from access to independent intelligence to help support their growth plans. We hope the platform will act as an extra layer of comfort for housebuilders by providing senior management teams with valuable insight to forecast profitability, optimise values and reduce risk.”

A year on from the first lockdown and houses are selling three weeks faster than flats as the race for space intensifies 23 March, 2021

Latest House Price Index reveals that the recent Budget stimulated an +80% spike in buyer demand for property compared to the four year average.

Hometrack expands partnership with Paragon 24 February, 2021

Paragon has worked with Hometrack since 2014 and the expanded agreement means Hometrack will provide Paragon with its Automated Valuation Model and Rental Value Model services for portfolio valuation.

Hometrack acquires EDM’s mortgage automation arm 21 December, 2020

Acquisition will help Hometrack reach its vision faster and in a more comprehensive way. Hometrack will also welcome a team of experts from EDM to Hometrack who will play an important role as Hometrack's business continues to grow in the months and years to come.

Hometrack embarks on industry-first partnership with leading climatology specialists Ambiental and Terrafirma 21 December, 2020

Hometrack, the leading provider of insight and intelligence to the mortgage market, has announced an industry-first partnership with Ambiental and Terrafirma, two leading UK climatology specialists, to deliver a leading climate change risk solution for mortgage lenders.